Top 50 Social Media Sites
A while back, Website Magazine released the 2009 List of the Top 50 Social Media Resources that was based on a study conducted by Universal McCann in Fall 2008. The report discussed three major trends happening in non-search related traffic on the Internet: the rise in social media, the importance of digital “friends,” and the rise of social influencer channels.
What this means for the small business marketing itself online is an opportunity to capitalize on the visitor traffic funneling through the social media sites who are searching for specific interests related to your business. Of course, there are nuances of technique involved that make this strategy effective, and a small business owner should be cautioned against creating any social media page without first crafting a deliberate strategy that’s engineered toward their desired result. The good news is, anyone can create a social media page about anything. The bad news is, anyone can create a social media page about anything. As with anything Internet, your pages should not ever be about “anything.”
Social media has tremendous leverage and levels out the playing field for any small business seeking to build their brand and expand their audience. Properly targeted, it can drive a lot of qualified traffic to your website. Social media outlets are just hitting their stride, so the potential is nearly limitless.
Small businesses would be well advised to create accounts and post relevant content on the social media sites listed below that would likely serve your intended audience. Not all sites are created equal, and not all will apply to your business. Neither is social media the only form of marketing or traffic building you should pursue. It’s one effective strategy amongst many. There is a time and place for social media, and it’s definitely not the only method of finding qualified prospects for your business. It is, however, one of the least expensive and most effective.
Here is the list of Top 50 Social Media Sites as compiled by Website Magazine:
